Hashtags

                                                

Flinders University have this year created a 'Flinders Laneway' for their staff and students full of food vans and coffee carts one of the ways in which they go about advertising this on social media besides the adverts on the University facebook page is by creating hashtags and having them displayed around the university as seen in the picture. Through doing this they are creating interaction between their target market with their brand while also creating ways in which people can spread the word of the new facilities